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Major Accounts: Business Intelligence in the Jungle

Posted on March 23rd, 2010.

Lions, gazelles and zebras serve as excellent metaphors for the types of business intelligence it takes to win a major account.
Lions, who rely on hunting for sustenance, must be strategic. They must know where the herds are and coordinate their tactics with other lions to reap the greatest benefit to the entire pride.
Gazelles, on the [...]

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Key Accounts: Do you Know YOUR Jungle?

Posted on June 4th, 2009.

A couple of key accounts can be all it takes for a smaller business services firm to have predictable growth.

At times of mass enthusiasm for a trend, pressure to follow the herd rather than rely on one’s own information and analysis is almost irresistible.
Yet the best strategies break away from the trend. Some actions may [...]

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